<aside> 💡 Below is a list of quotes from the nine JTBD interviews, sorted by their code. All additional views are filtered by the interview number.
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<aside> 💡 Here are the full transcripts for Anna Turner’s JTBD interviews, which were transcribed with GoSpeech.
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<aside> 💡 The main results from each interview were analyzed and depicted within a JTBD framework.
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